Kriti Awasthi
Batch - 2010 : PGDM
Marketing Head
Whole Earth Brands
Ms. Kriti Awasthi is an accomplished marketing professional with over 15 years of experience in brand strategy, marketing communications, and market expansion. She currently serves as Marketing Head – IMEA at Whole Earth Brands, where she leads marketing initiatives across India, the Middle East, and Africa, driving brand growth through strategic campaigns and consumer-centric initiatives.
Prior to this role, she worked with McDonald’s as Deputy General Manager – Marketing, where she was instrumental in developing brand plans, managing marketing investments across media channels, and building partnerships to strengthen brand presence and business performance.
Over the years, Ms. Awasthi has also held key marketing roles with organizations such as Hain Celestial IMEA, Tilda, Mawana Sugars Ltd., and Usha International, contributing to product launches, brand development, and integrated marketing strategies.
An alumna of Jaipuria Institute of Management, Lucknow (PGDM – Marketing, 2008–2010), she continues to make a meaningful impact in the marketing domain through her strategic vision and leadership.